The course will focus not only on how to deliver a consumer psychology perspective to essential buyer-related issues, but in addition on tips on how to formulate testable speculation which may be explored by way of experimentation in practice. You ought to be capable of understand simple programs and you should be comfy writing easy packages in a language similar to R or Python.

If you could have taken the Quantitative Digital Marketing course in the Winter term, you will have the comfort degree wanted. If not, sources will be made available for you to get to that consolation level.…